In May 2024, Ms. Manduwi was invited by the University of Malawi’s Economics Department to deliver a lecture to the graduating class of 2024 during their exit day event on the power of networking, building connections, and personal branding; and tips on entrepreneurship.
She shared insights on how effective networking can open doors to numerous opportunities, highlighting the importance of nurturing genuine relationships. She also emphasized the significance of personal branding in today’s digital age, where one’s online presence can significantly impact their professional journey. Ms. Manduwi’s talk aimed to equip the graduates with practical strategies to build strong networks and a compelling personal brand, crucial for their future, and specifically entrepreneurial success.
In the lecture, Ms. Manduwi answered key questions, such as:
- Why networking is essential for career growth: She explained how connections can lead to mentorship, partnerships, and job opportunities, stressing the value of building a diverse professional network.
- Building and maintaining professional relationships: She discussed strategies for initiating and sustaining meaningful connections, including attending industry events, leveraging social media, and following up regularly with contacts.
- Crafting a personal brand: Ms. Manduwi outlined steps for defining one’s unique value proposition, creating a consistent online presence, and communicating effectively to stand out in the job market.
- The role of social media in personal branding: She provided tips on using platforms like LinkedIn, Twitter, and personal blogs to showcase expertise, share insights, and engage with industry leaders.
- Leveraging connections for career advancement: She shared real-life examples of how strategic networking and a strong personal brand have positively impacted her career and the growth of the Ntha Foundation.
Reflecting on these points, Ms. Manduwi emphasized the importance of continuous learning and adaptation in the ever-evolving professional landscape. She encouraged the graduates to be proactive in building their networks and personal brands, which would serve as invaluable assets throughout their careers.
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